Dalia is a Senior in the Woodrow Wilson School of Public and International Affairs. Her interest in marketing stemmed from her five-year run managing her own startup venture. Dalia founded Advertise This in late 2011 and was elected President in 2012 and again in 2013. She is currently serving as President Emeritus to help transition the new leadership in 2014, as well as is the Director for the first REACH conference. Dalia is also a mentor on campus and Co-Founder and Co-President of Princeton Film Productions, and previously served as Vice President (Mentorship) of the Princeton Corporate Finance Club and a Peer Career Advisor with Princeton Career Services.
With the support of the AdThis team, Dalia shaped Advertise This into one of the largest and most active professional organizations on campus, accomplishing nearly 30 events in her two years as President, as well as building a membership of over 450 students and organizing Princeton’s inaugural marketing conference, REACH. She also launched the consulting arm of Advertise This in 2013, which gives members the opportunity to use their marketing know-how to help local non-profit organizations meet their social and marketing objectives.
Dalia can be found on LinkedIn or reached at daliakatan (at) gmail (dot) com.
Profile Updated Dec. 2014.